Marketing
Marketing is a dynamic and vibrant career choice full of innovation, creativity and data-driven intuitive decision making. Most early-stage marketing professionals migrate towards the digital arena and, at Aberystwyth, we make sure we equip you with the fundamental digital and traditional skills necessary to provide value to organisations from your first professional day.
Marketing
Courses
Undergraduate Courses
Postgraduate Courses
Why study Marketing at Aberystwyth University?
- Aberystwyth University is an accredited Chartered Institute of Marketing (CIM) Graduate Gateway Centre, which means that you can study towards a professional CIM qualification while studying for a degree, or gain exemptions for certain CIM modules in the future.
- You will be taught by industry practitioners and experienced academics, who are aware of the precise and high demands for technical and market proficient graduates that our marketing degrees provide.
- You will also be taught by active researchers, ensuring that you are exposed to the latest theories and knowledge in this subject area.
- Our degrees are accredited, which means they meet industry needs.
- You will be taught by lecturers who are active researchers and expert practitioners in their chosen subject area.
- You will also receive expert advice from visiting speakers who are prominent in the industry and bring their professional experience to the classroom.
“My marketing degree provided me with both theoretical knowledge and practical experience that have been crucial in shaping my career. The combination of classroom learning and hands-on workshops allowed me to apply what I learned in real-world scenarios, giving me confidence in my abilities. Practical team assessments refined my skills and understanding of marketing concepts. Modules on branding and digital marketing equipped me with tools and insights I still rely on today. ”
Caryl Angharad Jones
BSc Marketing
“Managing people is something I feel I excelled at in Aberystwyth. Learning how to lead a group who don’t necessarily fit together is something I have taken forward as now, dealing with clients from many different sectors of industry, at varying levels in their respective companies, dealing with a mix of people daily is what I do and a skill that I learnt and practised at Aberystwyth.”
Andrew Hepworth
BSc Marketing
