Gwybodaeth Modiwlau

Module Identifier
AB29320
Module Title
International Tourism in Practice
Academic Year
2025/2026
Co-ordinator
Semester
Semester 2
Pre-Requisite
Reading List
Other Staff

Course Delivery

 

Assessment

Assessment Type Assessment length / details Proportion
Semester Assessment Written reflective journal  (2,500 words)  40%
Semester Assessment Skills assessment  (10 minutes)  20%
Semester Assessment Group presentation  (20 minutes)  40%
Supplementary Assessment Skills assessment  (10 minutes) (Students must take elements of assessment equivalent to those that led to the failure of the module.)  20%
Supplementary Assessment Written reflective journal  (2,500 words)  40%
Supplementary Assessment Individual presentation  (10 minutes) (Students must take elements of assessment equivalent to those that led to the failure of the module.)  40%

Learning Outcomes

On successful completion of this module students should be able to:

1. Discuss factors influencing change at a destination

2. Analyse a range of strategic responses to the various problems associated with tourism e.g. overtourism and ethical matters

3. Evaluate the development and implementation of tourism policies at various tourism destinations (domestic and international) which tackle current challenges e.g. Covid 19, climate change, regeneration etc.

4. Plan and perform a range of field research techniques including analysis.

5. Effectively communicate specific research findings on contemporary tourism issues.

6. Reflect on one’s own learning (from guest and specialist lectures and the field trip) and future application of this.

Brief description

Tourism development brings a range of challenges and impacts that may be observed first hand. This module combines specialist and industry guest lectures with a visit to a domestic tourism destination. The module provides detailed knowledge of tourism development both generally and at a specific destination. The module examines the impacts, challenges and constraints associated with the development of tourism in a specific destination area, and evaluates tourism policy , with particular relevance to contemporary challenges e.g. over tourism, rural regeneration, response to disasters (e.g. Covid 19), climate change etc.

Content

• Tourism destination development
• The role of tourism operators, marketers and policymakers
• Issues and problems associated with tourism
• Design and implementation of tourism management strategies
• Development and implementation of tourism policy
• Models for alternative tourism
Challenges in the tourism industry - over tourism, climate change, covid 19, exploitation and inequitable allocation of benefits and policy responses to these

Module Skills

Skills Type Skills details
Application of Number Research on the may involve some application of quantitative techniques.
Communication Verbal presentation skills will be required in the presentation and reflective journals. Students will also need to design their Powerpoint presentations.
Improving own Learning and Performance The presentations will require students to work in teams. Both elements of assessment will require students to work to strict deadlines.
Information Technology PPT
Personal Development and Career planning The specialist and guest lectures and field visits will provide an opportunity for students to different roles in the tourism industry. The reflective assessment will ask students to evaluate their personal development and career goals.
Problem solving Research design - assessed in presentation.
Research skills Use of research skills will be required for elements of assessment.
Subject Specific Skills The specialist and guest lectures and field visits will enable students to observe and critique the international tourism system
Team work Students will work in small syndicates to identify , research and make a presentation on a relevant topic.

Notes

This module is at CQFW Level 5