Study Schemes

BSC  Marketing / Modern Languages [NR91]

Academic Year: 2025/2026Joint Honours scheme - available from 2025/2026

Duration (studying Full-Time): 4 years

Award Eligibility:Standard Awards; Excellence Scholarship;

Part 1 Rules

Year 1  Core (40 Credits)

Compulsory module(s).

Semester 1
AB15120

Fundamentals of Management and Business

or
CB15120

Hanfodion Rheolaeth a Busnes

Semester 2
AB17120

Marketing Principles and Contemporary Practice

or
CB17120

Egwyddorion Marchnata ac Ymarfer Cyfoes

Year 1  Options

Choose 20 credits from the following options.

Semester 1
AB11120

Fundamentals of Accounting and Finance

AB13120

Understanding the Economy

CB11120

Hanfodion Cyfrifeg a Chyllid

Semester 2
AB15220

Data Analytics

Year 1  Options

PATHWAY A: Students taking a language at NON-BEGINNERS level MUST choose 40 credits of NON-BEGINNERS language modules:

Semester 1
FR11900

French Language (Non-Beginners)

GE11900

German Language (Non-Beginners)

SP11900

Spanish Language (Non-Beginners)

Semester 2
FR11940

French Language (Non-Beginners)

GE11940

German Language (Non-Beginners)

SP11940

Spanish Language (Non-Beginners)

Year 1  Options

PATHWAY B: Students taking a language at BEGINNERS level MUST choose 40 credits of BEGINNERS language modules:

Semester 1
FR11700

French Language (Beginners)

GE11700

German Language (Beginners)

IT11700

Italian Language (Beginners)

SP11700

Spanish Language (Beginners)

Semester 2
FR11740

French Language (Beginners)

GE11740

German Language (Beginners)

IT11740

Italian Language (Beginners)

SP11740

Spanish Language (Beginners)

Year 1  Options

All students MUST choose an additional 20 credits of the following language pathway specific, EL or other Level 1 content modules:

Semester 1
EL10000

Study and Research Skills in Modern Languages

EL10500

Introduction to European Film

EL10800

Language, Culture, and Identity in Europe

FR11100

Introduction to French Studies

GE10920

Exploring German Cultural Identity

SP16100

Hispanic Civilization

Semester 2
EL10020

Study and Research Skills in Modern Languages

EL10520

Introduction to European Film

EL10820

Language, Culture, and Identity in Europe

FR11120

Introduction to French Studies

SP16120

Hispanic Civilization

Part 2 Rules

Year 2  Core (40 Credits)

Compulsory module(s).

Semester 1
AB27120

Marketing Management

or
CB27120

Rheolaeth Marchnata

Semester 2
AB27220

Consumer and Buyer Behaviour

or
CB27220

Ymddygiad Defnyddwyr a Phrynwyr

Year 2  Options

PATHWAY A and B: Choose 40 credits of the following language pathway specific modules. Students must continue with the language pathway followed in Level 1.

Semester 1
FR22100

French Language (Intermediate)

GE22100

German Language (Intermediate)

IT22100

Italian Language (Intermediate)

SP22100

Spanish Language (Intermediate)

Semester 2
FR22140

French Language (Intermediate)

GE22140

German Language (Intermediate)

IT22140

Italian Language (Intermediate)

SP22140

Spanish Language (Intermediate)

Year 2  Options

(20 credits) Choose one of these modules

Semester 1
AB27420

Applied Brand Management

Semester 2
AB27520

Marketing: Business Relationships and Customer Experience

Year 2  Options

FRENCH you must choose an additional 20 credits of the following FR or EL modules

Semester 1
FR21020

Gender in Modern and Contemporary French Culture

FR27020

Self-Writing, 18th-21st Centuries

Semester 2
FR27820

History, Film and Memory: Representing World Wars in French cinema

Year 2  Options

GERMAN you must choose an additional 20 credits of the following GR or EL modules

Semester 1
GE26020

Die Wende: Representations of Division and Unification in German Film

Semester 2
GE27220

German-speaking Refugees from National Socialism in the UK

Year 2  Options

ITALIAN you must choose an additional 20 credits of the following IT or EL modules

Semester 2
IT21020

Rethinking late 20th Century Italy

Year 2  Options

SPANISH you must choose an additional 20 credits of the following SP or EL modules

Semester 2
SP20620

The Spanish Avant-Garde

SP27020

Cuban Cinema of the Revolution: Crisis, National Identity and the Critique of Contemporary Society

Final Year  Core (40 Credits)

Compulsory module(s).

Semester 1
AB37220

Digital Marketing

Semester 2
AB37120

Marketing and Digital Marketing Communication

Final Year  Options

PATHWAY A and B: Choose 40 credits of the following language pathway specific modules. Students must continue with the language pathway followed in Level 2.

Semester 1
FR33400

French Language (Advanced)

GE33400

German Language (Advanced)

IT33400

Italian Language (Advanced)

SP33400

Spanish Language (Advanced)

Semester 2
FR33440

French Language (Advanced)

GE33440

German Language (Advanced)

IT33440

Italian Language (Advanced)

SP33440

Spanish Language (Advanced)

Final Year  Options

FRENCH you must choose an additional 20 credits of the following FR or EL modules

Semester 1
FR31020

Gender in Modern and Contemporary French Culture

FR37020

Self-writing, 18th-21st Centuries

Semester 2
FR37820

History, Film and Memory: Representing World Wars in French cinema

Final Year  Options

GERMAN you must choose an additional 20 credits of the following GR or EL modules

Semester 1
GE36120

Die Wende: Representations of Division and Unification in German Film

Semester 2
GE37220

German-speaking Refugees from National Socialism in the UK

Final Year  Options

(20 credits) Choose one of these modules.

Semester 1
AB35120

Strategic Leadership

CB35120

Arweinyddiaeth Strategol

Semester 2
AB39220

Tourism Marketing

Final Year  Options

ITALIAN you must choose an additional 20 credits of the following IT or EL modules

Semester 2
IT31020

Rethinking late 20th Century Italy

Final Year  Options

SPANISH you must choose an additional 20 credits of the following SP or EL modules

Semester 1
SP35120

Reading Late 19th Century Literature

Semester 2
SP37020

Cuban Cinema of the Revolution: Crisis, National Identity and the Critique of Contemporary Society

Aberystwyth University Standard Awards

  • Entrance Scholarship / Merit Award
  • Sports Bursary
  • Music Bursary
  • International Excellence Scholarship
  • Residential Bursary
  • Aberystwyth Bursary
  • Care Leaver Bursary