Module Information
Module Identifier
BEM3705
Module Title
Behaviour Change 2 (Nudge, free will and the ethics of behaviour change)
Academic Year
2024/2025
Co-ordinator
Semester
Distance Learning
Other Staff
Course Delivery
Assessment
| Assessment Type | Assessment length / details | Proportion |
|---|---|---|
| Semester Assessment | Written report Pass Mark = 50% 1500 Words | 100% |
| Supplementary Assessment | Written report Pass Mark = 50% 1500 Words | 100% |
Learning Outcomes
On successful completion of this module students should be able to:
Identify how Nudge has been used to encourage desired behaviours
Demonstrate an understanding of the debate around the ethics of
using behavioural insights in policy formation and evaluation
Brief description
Students will learn about psychological drivers of behaviour as well as exploring the use of 'Nudge' to change behaviour. The debate around the ethics of using behavioural insights in the development of policy and as part of evaluation studies will be examined
Content
Through a series of online lectures, guided reading and quizzes, students will explore:
- How Nudge has been used to encourage desired behaviours
- The debate around the ethics of using behavioural insights in policy formation and evaluation
- How Nudge has been used to encourage desired behaviours
- The debate around the ethics of using behavioural insights in policy formation and evaluation
Module Skills
| Skills Type | Skills details |
|---|---|
| Creative Problem Solving | The written assignment exam will pose questions that present theoretical problems for the students to solve. |
| Critical and analytical thinking | Students will be expected to synthesise complex information |
| Digital capability | Students will be required to examine and synthesize quantitative data from a range of publications and databases to develop answers for their written assignment. |
Notes
This module is at CQFW Level 7