Module Information

Module Identifier
MM32220
Module Title
Small Business Management
Academic Year
2013/2014
Co-ordinator
Mrs Nerys Fuller-Love
Semester
Semester 2
Pre-Requisite
MM11020 or MM11220 (or the Welsh modules MR10520 or MR10620)
Other Staff
 

Course Delivery

Delivery Type Delivery length / details
Lecture 20 Hours.
Seminars / Tutorials In groups by arrangement
 

Assessment

Assessment Type Assessment length / details Proportion
Semester Exam 2 Hours   Unseen written examination  80%
Semester Assessment Business Plan - 20 pages maximum  20%
Supplementary Exam 2 Hours   Unseen written examination  Repeat failed element  80%
Supplementary Assessment Business Plan - 20 pages maximum  Repeat failed element  20%

Learning Outcomes

On successful completion of this module students should be able to:

* Assess the importance of small businesses in the wider enconomy, especially their role in creating employment and innovation,

* Discuss the main problems associated with running a small business in terms of employee relations, marketing and financial control,

* Identify the causes and extent of small business failure,

* Plan for a new business start-up and be aware of government and other incentives to assist such ventures,

* Develop personal skills including team building and presentation skills.

Aims

The aim of this module is to familiarise students with the problems of establishing and running a small business. It also attempts to indicate the importance of the small business sector in the economy and looks at government initiatives designed to support entrepreneurship. The module also looks at the skills necessary to run a small business including HR management and marketing, as well as the characteristics of the entrepreneur. Sources of finance including bank lending and venture captial are introduced.

Content

The course will consist of one two-hour lecture per week covering the following topics:

  • The economic context of small business
  • Theories of entrepreneurship
  • Raising finance for a small business
  • Marketing in the small firm
  • The entrepreneur as a manager
  • The role of government and small business in the UK
  • Establishment, growth and failure

Reading List

Recommended Text
Barrow, C and Brown R Principles of Small Business Thomson Business Press Primo search Burns, P Entrepreneurship and Small Business Palgrave Primo search Butler, D Business Planning: A Guide to Business Start-up Butterworth Heineman Primo search Deakins, D and Feel, M Entrepreneurship and Small Firms McGraw Hill Primo search Supplementary Text
Barrow, Colin. Principles of small business / International Thomson business Press, Primo search Barrow, Colin. Principles of small business / Further Reading International Thomson business Press, Primo search

Notes

This module is at CQFW Level 6